Mass Market Alternatives exhibition
August 28-October 2, 2017


Mass Market Alternatives © John Szot Studio


August 28 – October 2, 2017.


The School of the Art Institute of Chicago’s (SAIC) Department of Architecture, Interior Architecture, and Designed Objects (AIADO) and MAS Context present the exhibition “Mass Market Alternatives” by architect John Szot.

The exhibition will be on display from August 28th until October 2nd at the AIADO gallery located on the 12th floor of the Sullivan Center (33 South State Street, Chicago, IL 60603).

As part of the exhibition, John Szot will lecture at SAIC on Tuesday, September 26 at 4:15 pm in Room 1226 of the Sullivan Center (33 South State Street, 12th floor, Chicago, IL 60603).


Animation by Pouya Ahmadi


Mass Market Alternatives


Industrialization has had a profound effect on the American suburb. Only American audacity could have concocted and executed the formula for mass-produced homes that dominates the suburban real estate market in the United States. And only in America could such a formula become an economic and political juggernaut, making places where matters of personal taste are amplified into cultural bulwarks.

“Mass Market Alternatives” seeks to exploit the economic leverage and aesthetic principles of mass-market suburban housing in order to diversify its potential customer base and challenge the reputation of the suburbs as enclaves of conservatism and political conformity.

John Szot guest edited our Aberration issue in 2011 and gave a talk as part of our 2014 Spring Talks.


MAS Context is supported by a grant by the Graham Foundation for Advanced Studies in the Fine Arts and by private donations. For information about how to support MAS Context, please visit:




John Szot is an award-winning architect living in New York, and his work related to building design has been exhibited internationally. In addition to his architectural practice, he has held teaching positions at Columbia University, University of Texas at Austin, and Parsons New School for Design, and currently teaches architectural design at the Pratt Institute in Brooklyn, New York. His forthcoming book Buildingness will be an independently published volume of drawings, images, and writings related to the work of his studio and slated for release in 2018.










Mass Market Alternatives © John Szot Studio

Tags: , , , , , , ,

Leave a Reply

Your email address will not be published. Required fields are marked *